I build products and help others build their own
Founder & Digital Marketer
Now studying at H-FARM to understand how to lead digital transformation and build scalable businesses


Experience
Il Piroscafo Edizioni
Digital Marketing Specialist | 2025 - Present
Building CRM acquisition funnels from scratch, conversion-focused copy and iterating go-to-market strategies for each launch.
Affiliazen
Digital Marketing Specialist | Jun 2024 – Sep 2025
Focus on email automation, sales, lead nurturing, CRM campaigns and data-driven growth for nonprofit. First job where metrics really mattered: engagement, retention, fundraising.
Guys Do QR's
Co-founder | Sep 2023 – Jun 2024
Brand strategy, product ideation and process optimization. Red by Dufry Milano collaboration. Learned the most important lesson: without consistency you build nothing that lasts.
Treccani
Podcaster | Jan 2019 – Jan 2020
Co-hosted a cultural podcast at 18. Research, production, recording and most of all: doing without over-planning works better than over-planning without doing.
I turn problems I face into tools I use
Projects
R.O.S.S.
Co-Founder | 2025 – Present
An AI companion born from a simple question: what if the most powerful tool against cognitive decline wasn't clinical, but relational? R.O.S.S. talks to elderly people through their own life — family, places, memories - runs entirely on-device, and sends the family not a dashboard, but a letter.
Matrimoni.Top
Co-Founder | 2025 – Present
The wedding website, delivered. Born from watching couples drown in WhatsApp threads. We design and ship a personalized wedding site: beautiful, Italian, ready in 48h, so couples spend their energy on the marriage, not the logistics.
Lievitista
Co-Founder | 2025 - Present
An app to manage sourdough without going crazy. Born from Simone's frustration (her bread died every week) and from my startup and marketing background. We educate to "bread as a ritual, presence, care."
I didn't start with a perfect plan. I started by doing. Every experience left me something.
My (always developing) tech stack


The foundation. Stream of consciousness, half-formed thoughts, rough reasoning: everything starts with a voice note.
Reasoning, code, project development, it helps me untangle half-formed ideas and keeps every project moving when things start sprawling.
Everything lives here. Second brain, roadmaps, decisions, projects. If it's not in Notion, it didn't happen
When I need to go deep, market research, competitive analysis, anything that requires real synthesis from across the web, this is where I go.
Where MVPs become real. Web apps, landing pages, quick prototypes, I go here first when something needs to ship fast and look good doing it.
My experimentation layer. I run parallel builds here and on Lovable, see which direction holds up, then commit. The best output wins and moves to GitHub. Less a second choice, more a second opinion.
Google AI Studio
Lovable
Perplexity
Notion
Claude
Wispr Flow

Alessandro is a multipotential! Wherever you place him, he learns quickly and gives the best of himself and with us he was precise, available, always did more than requested proactively as well as being an empathetic, polite person who knows how to work in a team even remotely.
I want to write that after training hundreds of people Alessandro is one of those to keep in your team for the added value he brings.

